Adopt strategies for equal learning opportunities that refine students' competencies that enhance employment, job mobility and entrepreneurship Developing the university's structures to provide an integrated educational journey in qualitative disciplines that achieve lifelong learning enjoyment Research excellence in areas of national priority to create sustainable partnerships between science and industry Focus on the field of logistics for national and global competitiveness and maximize impact through the integration of research, development and innovation Building an integrated system capable of achieving financial balance and raising the efficiency of spending while adhering to quality assurance standards Developing projects and processes for an environment that promotes sustainable development and social responsibility 1